Finance & Economy

The New Market Playbook with Liz Ann Sonders

August 26, 2026

The New Market Playbook with Liz Ann Sonders

Liz Ann Sonders

Chief Investment Strategist at Charles Schwab

On the latest Walker Webcast, Willy sat down with Liz Ann Sonders, Chief Investment Strategist at Charles Schwab and one of the most influential voices in finance, for a wide-ranging conversation on what’s driving markets today and what investors should be watching next.

Willy and Liz Ann explored a changing investment landscape shaped by inflation, interest rate volatility, federal deficits, and shifting labor and housing markets. They also discussed AI’s growing impact, market rotations, and the increasingly blurred line between investing and gambling - including what it could mean for financial literacy.

Watch or listen to the replay

At a glance

1. Who is Liz Ann Sonders?  

Liz Ann Sonders is an investment strategist focused on market and economic analysis and investor education for the individual investor. She is the cohost of the On Investing podcast, a frequent keynote speaker, and has been named to Barron's "100 Most Influential Women in Finance" every year since the list's inception.

2. What are the top reasons to watch this webcast?  

  • Learn why Sonders believes that investors are entering a more volatile economic era that requires a different approach to diversification.
  • Understand why consumer sentiment and the stock market are telling such different stories about the economy.
  • Get insight into inflation, interest rates, federal debt, and why a higher-for-longer rate environment may persist.
  • Learn where Sonders believes the AI investment cycle is headed and why opportunities are beginning to extend beyond the biggest technology companies.

3. Why does having a long-term investment plan matter?

Sonders compares investing to a jigsaw puzzle, where the most important part is not an individual piece but the picture on the box. For investors, that picture is a long-term plan built around personal circumstances, time-horizon financial needs, and risk tolerance rather than reactions to individual market moves.

4. What does a return to a more "temperamental" economic era mean for investors?

The low-volatility environment of the Great Moderation was supported by globalization, disinflation, longer economic cycles, and generally declining interest rates. Many of those forces have changed, leading Sonders to expect greater volatility for inflation, monetary policy, economic cycles, and the relationship between stocks and bonds.

5. Why are consumer sentiment and the stock market telling such different stories?

Consumers experience inflation through everyday prices and are also influenced by political and geopolitical uncertainty, while the stock market is responding to exceptionally strong corporate earnings. The divide is further amplified by a K-shaped economy, where higher-income households are more likely to benefit from rising asset values and continue spending.

6. What is keeping interest rates higher for longer?

Inflation remains elevated across multiple measures, while federal deficits and debt continue to put upward pressure on rates. Without a significant economic downturn or meaningful decline in inflation, Sonders believes the path of least resistance for rates is higher, with the speed of that movement especially important for markets and the economy.

7. What is changing in the U.S. housing market?

High home prices and mortgage rates have pushed the number of buyers to record lows, but the shift goes beyond affordability. Younger generations are also marrying and having children later, prioritizing experiences and flexibility, and questioning traditional milestones like homeownership, creating a housing environment that may look structurally different from past cycles.

8. Do current housing trends favor multifamily?

Demographic and lifestyle trends generally favor multifamily over single-family housing, particularly as homeownership remains difficult to afford. Sonders cautioned that multifamily is still subject to supply and demand cycles, and overbuilding can create challenges even when longer-term demographic trends are supportive.

9. Where are we in the AI investment cycle?

Sonders describes three phases: creation, catalyzation, and cascading. The market has moved from creating AI technology into building the infrastructure around it and is now entering the cascade phase, where AI spreads across the broader economy and creates both disruption and opportunities beyond the largest technology companies.

10. Why does "better or worse" matter more than "good or bad" for investors?

Markets tend to respond to changes in direction rather than whether a data point looks strong or weak in isolation. Investors should pay attention to inflection points, such as when earnings or economic conditions stop improving and begin deteriorating, because markets are forward-looking and often react before the absolute data appears concerning.

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